Rozetka tracking

What is Rozetka?

Rozetka is Ukraine's largest online marketplace, operating as both a direct retailer and a third-party platform where independent sellers list goods to consumers across the country. The company offers an exceptionally wide product catalogue spanning electronics, household appliances, computers, smartphones, clothing, footwear, beauty products, toys, sporting goods, automotive accessories, and thousands of other categories. The platform attracts approximately 40 million users per month and together with its affiliated platforms acquired through the EVO Group merger, reaches over 40% of Ukraine's total internet audience.

Rozetka was founded in 2005 by Vladyslav Chechotkin and his wife Iryna Chechotkina. The original concept was to sell cosmetics and perfumes online, but the founders quickly pivoted to electronics and goods that could be powered electrically. This decision gave the company its name, as "rozetka" is the Ukrainian word for electrical socket. The initial capital invested in the project was $250,000, and for the first years of operation the business was run from the founders' apartment, with almost all profits reinvested into growing the company through 2007.

The most transformative event in Rozetka's corporate history was its merger with EVO Group in 2017 and 2018. In August 2018, Rozetka agreed to acquire EVO from South African investment fund Naspers Limited and EVO's co-founders, purchasing a 54% controlling stake while the remaining EVO founders received a minority stake in the combined entity. The Antimonopoly Committee of Ukraine approved the transaction in November 2018, with EY serving as financial adviser to Rozetka. EVO brought with it a portfolio of marketplace platforms including Prom.ua, Crafta, Bigl, Shafa, and Kabanchik in Ukraine, plus regional platforms operating in Belarus and Kazakhstan.

• Founded: 2005 in Kyiv, Ukraine, by Vladyslav Chechotkin and Iryna Chechotkina
• Name meaning: "Rozetka" is the Ukrainian word for electrical socket reflecting the company's original focus on electronics
• Ownership: Private company, owned equally by Vladyslav Chechotkin and Iryna Chechotkina through a Cyprus-registered holding entity
• Headquarters: Kyiv, Ukraine
• Market share: Over 50% of all online purchases in Ukraine since 2022, making it the dominant domestic e-commerce platform
• Monthly traffic: Approximately 40 million users per month
• Physical network: 116 stores across 32 cities and a total of 407 pickup locations across Ukraine as of 2023
• EVO Group merger: 2018; brought Prom.ua, Crafta, Bigl, Shafa, Kabanchik and regional platforms into the Rozetka corporate family
• Workforce: Described as a company of 4,000 employees as of 2019, having grown substantially since

The full-scale Russian invasion of Ukraine in February 2022 represented the most severe disruption in the company's history. Monthly revenues fell from a pre-war level of several billion Ukrainian hryvnias to just UAH 23 million in March 2022, and military activity during that period reached within several hundred meters of Rozetka's main warehouse near Brovary in the Kyiv region. Despite this, the company stabilized and resumed operations relatively quickly, and by 2023 it was actively expanding its physical store network into front-line and recently liberated areas as a deliberate signal of commitment to local communities.

Which countries does Rozetka deliver to?

Rozetka operates primarily as a domestic Ukrainian retailer and delivery service, with its core delivery network covering the entirety of Ukraine. The company serves all major cities including Kyiv, Kharkiv, Odesa, Lviv, Dnipro, and Zaporizhzhia, as well as towns and communities throughout the country, including conflict-affected regions to which Rozetka has made a deliberate effort to restore service. The physical store and pickup point network spanned 116 locations across 32 cities by the end of 2023, with the overall network of pickup points, fitting rooms, and small stores reaching 407 locations across the country.

Rozetka's fulfilment infrastructure is anchored around a primary distribution warehouse near Brovary in the Kyiv region, which serves as the central hub from which goods are dispatched to the rest of the country. Delivery from Kyiv to other Ukrainian destinations typically takes between 2 and 4 days, while shipments to more distant parts of Ukraine average up to 5 days under the standard service tier. In 2023, the company announced plans to open 200 new pickup points as part of an aggressive expansion of its domestic logistics footprint, reflecting strong domestic demand even under wartime conditions.

• Full national coverage: All Ukrainian regions including major cities and conflict-affected areas, with active efforts to restore service in liberated territories
• Primary logistics hub: Main distribution warehouse near Brovary, Kyiv region; delivery typically 2 to 4 days from this hub
• Major cities served: Kyiv, Kharkiv, Odesa, Lviv, Dnipro, Zaporizhzhia and others, served by both courier and pickup point delivery
• Standard delivery time: Up to 5 business days across Ukraine
• Pickup network: 407 locations including stores, pickup points, and fitting room locations as of 2023
• International: No dedicated international shipping product; the Rozetka Delivery service is limited to the Ukrainian domestic market

Through the EVO Group acquisition, Rozetka gained an indirect corporate connection to marketplace businesses operating in Belarus, and historically in Russia and Kazakhstan, through separate platforms. These are run as distinct businesses and do not represent an extension of the Rozetka retail or delivery brand. The Rozetka Delivery service itself is a domestic Ukrainian operation, and no standard international shipping product aimed at end consumers located outside Ukraine has been identified in available sources.

What are the Rozetka services and delivery times?

Rozetka's logistics arm operates under the Rozetka Delivery brand and provides end-to-end fulfilment for goods purchased on the marketplace. The service is designed primarily for parcels generated through the Rozetka platform but is also available to third-party sellers, with integrations available for external platforms including OpenCart, Shopify, Bitrix24, and WooCommerce. For marketplace sellers, Rozetka offers a full range of fulfilment services covering warehousing at Rozetka facilities, professional packaging, delivery management, and after-sales service handling, making it a complete logistics solution for businesses operating on the platform.

The primary and most cost-effective delivery method is collection from one of Rozetka's own branded pickup points or stores. Goods are dispatched from the warehouse to the pickup location nearest to the customer's address or preference, and this service is offered free of charge for orders meeting certain thresholds. Rozetka positions this pickup point delivery as approximately 2.5 times less expensive than comparable delivery offered by Nova Poshta, its main competitor in the domestic parcel delivery market. Parcels held at a Rozetka pickup point are stored free of charge for 10 days from arrival, with a 2-day extension available upon request.

For customers who prefer home delivery, Rozetka provides courier service directly to the recipient's door, available across Ukraine. A partnership with Nova Poshta extends the reach of the collection network further, allowing customers to receive parcels at Nova Poshta branches or at automated Nova Poshta parcel lockers. Rozetka has run promotional campaigns offering free delivery to Nova Poshta collection points for qualifying basket amounts, for example a campaign covering the period from May to October 2025 for eligible orders. The standard delivery time across Ukraine is up to 5 business days.

• Pickup point delivery: Collection from any of the 407 Rozetka-branded locations across Ukraine; the most affordable delivery tier, at approximately 2.5 times lower cost than equivalent Nova Poshta pickup delivery
• Home courier delivery: Direct delivery to the recipient's door; available nationwide with faster timeframes in major cities
• Nova Poshta branch delivery: Parcels can be directed to Nova Poshta branch offices as an alternative collection point
• Nova Poshta parcel lockers: Customers may choose to receive orders at automated Nova Poshta parcel locker terminals
• Seller fulfilment: Warehousing, professional packaging, delivery, and after-sales handling available to sellers using the Rozetka platform
• Standard delivery time: Up to 5 business days across Ukraine; 2 to 4 days for deliveries originating from or routed through Kyiv
• Parcel storage: Free storage for 10 days at pickup points after arrival, extendable by 2 days upon request
• Cash on delivery: Payment upon receipt is available at pickup points and via courier, with an additional surcharge applied

What are the Rozetka rates and maximum dimensions accepted?

Rozetka Delivery uses a pricing structure based on destination type, shipment weight, and the use of additional services such as cash on delivery or professional packaging. The base tariff for delivery to a Rozetka pickup point is 49 Ukrainian hryvnias, which positions the service as one of the most affordable domestic delivery options in the Ukrainian market. For shipments paid upon receipt, a cash on delivery surcharge applies, calculated at 1.5% of the declared shipment value plus an additional flat fee of 20 UAH on top of the standard delivery tariff.

In terms of physical constraints, Rozetka Delivery accepts parcels with a maximum length of 120 centimetres, a maximum actual weight of 15 kilograms, and a maximum volumetric weight of 30 kilograms. The maximum declared value per shipment is 30,000 Ukrainian hryvnias. Shipments that exceed these thresholds may need to be arranged through alternative logistics options. The declared value cap is a relevant consideration for sellers handling higher-value goods, as it sets a ceiling on what can be declared within a single Rozetka Delivery consignment.

• Base pickup point rate: 49 UAH per shipment to a Rozetka pickup location
• Cash on delivery surcharge: 1.5% of the declared shipment value plus 20 UAH, applied when the recipient pays upon receipt
• Maximum length: 120 cm per parcel
• Maximum actual weight: 15 kg per parcel
• Maximum volumetric weight: 30 kg per parcel
• Maximum declared value: 30,000 UAH per shipment
• Cost comparison: Pickup point delivery is approximately 2.5 times less expensive than comparable Nova Poshta pickup delivery, according to Rozetka's own market positioning

What are the Rozetka delivery options?

Rozetka offers customers several ways to receive their orders, with the most popular method being collection from one of the company's own branded pickup points or stores. At these locations, customers have the right to inspect goods before finalizing payment, verify that the order is complete, and where applicable use an in-store fitting room to try on clothing or footwear before accepting the parcel. This inspection-before-acceptance feature at physical collection points distinguishes the Rozetka service from the purely postal pickup experience offered by competing carriers in the Ukrainian market.

For customers who cannot or prefer not to collect from a Rozetka location, home courier delivery and delivery to Nova Poshta branches or parcel lockers are available as alternatives. Parcels held at a Rozetka pickup point are stored free of charge for 10 days from arrival, with a 2-day extension available upon request, giving customers up to 12 days in total to collect before the parcel is returned to the sender. Rozetka Delivery also supports parcel redirection after dispatch and allows changes to recipient details such as name and phone number after the shipment has been created, reducing problems caused by data entry errors at the time of ordering.

• Rozetka stores and pickup points: Collection from 407 locations across Ukraine; goods can be inspected and where applicable, tried on before final acceptance
• Home courier delivery: Direct delivery to the recipient's home address by a Rozetka courier; available across Ukraine
• Nova Poshta branches: Parcels can be routed to any Nova Poshta branch as an alternative collection location
• Nova Poshta parcel lockers: Automated locker terminals operated by Nova Poshta, available as a delivery endpoint for Rozetka orders
• Free parcel storage: 10 days of free storage at Rozetka pickup points from the date of arrival, with a 2-day extension available on request
• Parcel redirection: Shipments can be redirected to a different address or pickup point after dispatch
• Recipient data changes: Name, phone number, and contact details can be updated after the shipment has been created

What should I do if my Rozetka parcel is lost or damaged?

Rozetka's standard return window is 14 days from the date of receipt. During this period, customers may return or exchange products either because of product defects or because the goods do not meet their expectations. Return conditions and any applicable return shipping fees vary depending on the seller and the product category. For marketplace purchases, the platform acts as an intermediary between buyers and third-party sellers, and if a seller does not respond or resolve a dispute within a reasonable timeframe, Rozetka's customer support team can intervene on the buyer's behalf.

For issues related to parcels that appear lost, damaged, or stuck in transit, the Rozetka Delivery tracking service records parcel movement automatically at each stage of the logistics chain. Customers can check the real-time status of a shipment using their tracking number through the dedicated tracking portal. Rozetka's rating on third-party review platforms sits at approximately 2.7 out of 5, a figure broadly typical of large-volume marketplace operators. Approximately half of callers who contact the primary customer support line report their issues being resolved during the initial call, which reflects the scale and complexity of the platform's operations.

• Return window: 14 days from the date of receipt for returns or exchanges due to defects or unmet expectations
• How to initiate a return: Contact the seller directly through the Rozetka platform messaging system in the first instance
• Escalation: If the seller does not respond, the order can be cancelled and the dispute escalated to Rozetka's customer support team
• Phone support (primary): +38 044 502 3107
• Phone support (multichannel): +38 044 537 02 22
• Parcel tracking: Enter the tracking number in the Rozetka Delivery tracking portal to check real-time shipment status and identify any delivery exceptions
• Damage at pickup: Customers should inspect parcels at Rozetka pickup points before accepting them, as the service provides the right to check goods prior to finalizing receipt

Does Rozetka handle international shipments and customs formalities?

Rozetka is primarily a domestic Ukrainian retailer and delivery service, and its core operations are focused on the Ukrainian internal market. The Rozetka Delivery service does not offer a dedicated international shipping product to end consumers, and the shipments it handles through its own logistics network are domestic Ukrainian transactions between sellers and buyers within the country. The maximum declared value per shipment is 30,000 Ukrainian hryvnias, a constraint applicable to all consignments processed through the Rozetka Delivery network and relevant for higher-value goods.

Third-party parcel tracking platforms have noted that some Rozetka packages may in certain cases be handled by other carriers, including the Ukrainian state postal service and the Polish postal service, for cross-border movements, particularly for shipments routed through Poland for onward international delivery. These cross-border movements appear to take place via partner carrier handoffs rather than through a native Rozetka international service. For customers located outside Ukraine who wish to send purchases to recipients inside the country, some diaspora-focused forwarding and gift services facilitate orders through the domestic Rozetka delivery infrastructure on behalf of their clients.

• Domestic focus: Rozetka Delivery operates as a Ukrainian domestic service; no dedicated international shipping product is offered to end consumers
• Cross-border movements: Some cross-border fulfilment occurs through partner carriers including the Ukrainian state postal service and Polish post, particularly for parcels routed via Poland
• Maximum declared value: 30,000 UAH per shipment, applicable to all Rozetka Delivery consignments
• International access: Diaspora-focused forwarding and gift services can facilitate purchases from Rozetka for delivery within Ukraine on behalf of customers based abroad

Understanding tracking statuses

When you track a Rozetka parcel online, different statuses appear as the shipment moves through the logistics network. These updates are recorded automatically at each stage of the delivery chain, from the moment an order is placed to its final collection or delivery. Understanding what each status means helps customers assess where their shipment is and take appropriate action if a problem arises. The following table explains the main statuses used by the Rozetka Delivery system and what each one indicates in practice.